runnymedeliveblogdaytwo/3

wolff olins man-what was missing from research community and social values.new expectations of the audience.newspapers not fulfilling a digital expectation of the audience.key is vlaue of the content to the consumer,
do you pollute the brand.is social media drivel?’our iinternet site’is there and audience or editorila agenda.
social medai -barron- twitter look for feeds of favourtie journalists
audience participation

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