FORMER SKY NEWS boss, Nick Pollard argued yesterday that technology is the key factor to determine the future of TV News during the first Coventry Conversation lecture of the season.
Pollard said, “I have a picture of a much more conventional and modern merge: the electronic newspapers, with moving pictures like in Harry Potter, putting on screen just stuff you are interested in” Writes Teo Beleaga
Given his career Nick Pollard took a chance to take his audience back to the very beginnings of TV News pointing out how technological advances have influenced the way that news is produced and transmitted.
From films of only 8 minutes to video recordings and videotapes to mobile satellites, it has all been about transmission in the world of news bulletins as Pollard wrapped up: “Technology has driven world coverage.”
Pollard gave his views on the 24h news channels saying:
“Only big stories are made for 24h coverage and there is a tremendous temptation to fill the rest with analysis. It doesn’t do an awful lot of what you may call real journalism and is very labour intensive.”
He also argued that these news channels are not chosen by the audience for breaking news, newspapers still dominate the big stories.
With an audience filled with anxious new students aspiring for a career in journalism, Nick Pollard didn’t miss the chance to give advice here and there. One thing he mentioned, that should make students confident is:
“Whatever technology you got the most important bit of kit is somebody that knows the story. Someone who is wise, experienced, someone who’s there to observe and report…”